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Reading lists: Direct and Customer Relationship Marketing (Hendon, Dubai)


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Reading lists: Direct and Customer Relationship Marketing (Hendon, Dubai)

Reading list titles for this course/module

 
Product name
Price
Rating
Buy
Principles of Direct, Database and Digital Marketing
PRINCIPLES OF DIRECT, DATABASE AND DIGITAL MARKETING

Tapp, Alan; Whitten, Ian; Housden,...

£56.09
£43.99
Essential

Relationship Marketing (PDF eBook)
RELATIONSHIP MARKETING (PDF EBOOK)

Egan, John

£43.99
Essential
Principles of Direct, Database and Digital Marketing (PDF eBook)
PRINCIPLES OF DIRECT, DATABASE AND DIGITAL MARKETING (PDF EBOOK)

Tapp, Alan/Whitten, Ian/Housden, Matthew

£43.99
Recommended
Relationship Marketing
RELATIONSHIP MARKETING

Godson, Mark (Principal Lecturer in Marketing, Sheffield...

£66.29
Recommended
Total Relationship Marketing
TOTAL RELATIONSHIP MARKETING

Gummesson, Evert

£42.49
Recommended

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